Why Give Away an eBook?

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Cory Doctorow, a now acclaimed science fiction novelist and professional blogger for Boing Boing, has an interesting take on the freedom of eBook publishing. And bear witness, it's not quite gospel, but sometimes it sure sounds like it. He says he's … [Read more...]

Target Marketing for the Small Business Online

target-marketing

Target marketing is effective for all businesses but especially useful for small businesses needing to stand out and compete with smaller ad budgets. The more you know about your buyers, the more you'll understand what they want and how to target … [Read more...]

PR, News Releases, and Why They’re Marketing Tools

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Who said you should only send press releases to journalists? Why not send them directly to your buyers? You can reach millions of buyers with press releases. Stay in touch with your current clients, create buzz about your company, products and … [Read more...]

Will Google TV Help Marketing?

google-tv

What we know about Google TV is only a small piece of the pie, but it's safe to say Google's next technology innovation will reach millions of people who already use Google Search, Docs, Gmail, Google Earth, and more Web technologies every day. The … [Read more...]