Comments on: Will Google TV Help Marketing?

By: ellipsis dive

ellipsis dive — Wed, 22 Sep 2010 12:55:25 +0000

I am looking forward to know more about Google TV in the near-by future. Thanks.

By: Google TV: the Web entering your television this fall – Textifying

Google TV: the Web entering your television this fall – Textifying — Fri, 10 Sep 2010 02:40:59 +0000

[...] TV could add new niches to Web marketing and branding,” said Christian Del Monte, a writer for iBlogMarketing. “If you don’t use Google yet for marketing, TV may very well be the best way to [...]

By: Aaron

Aaron — Wed, 16 Jun 2010 03:49:31 +0000

I would be one to say that Google TV will probably have an effect on the world as a whole, but I do not think that it will change marketing. We have seen in the past internet ready TV’s even TV’s in refrigerators with internet access. none of them took hold or did anything though. TV will remain an entertainment device, that advertisers will push through their products with.

By: anubhav kapoor

anubhav kapoor — Fri, 11 Jun 2010 03:59:25 +0000

A forthright answer would be “Yes”, this effort by Google too would work as a marketing tool simply because of the kind of daily traffic that it engages from worldwide browsers. I would say that we should not be expecting an easy or discounted pricing by Google even for businesses wanting to advertise during the initial stages too since no one really expects Google to falter in one of its core niches, i.e. online marketing. This could be a bigger ad revenue source for Google than AdWords.

By: Ed Kohler

Ed Kohler — Mon, 07 Jun 2010 18:19:36 +0000

Like other Google platforms, one thing this will likely do well is provide incredible reporting for advertisers. This should be good for advertisers, but bad for other forms of TV since the bar will be raised on tracking in ways that traditional media services may not like.