Everyone knows what SEO content is – choosing a few key words or phrases to strategically place in your articles and blog posts to help the search engines find them, know what they are about, and hopefully rank them fairly high in search listings. … [Read more...]
I’m not exactly sure of the timing, but it seems not to long ago that Google started placing more emphasis on its map listings when you type in local searches. If you are a SEO company, you probably know what I am talking about because it was as if … [Read more...]
A recent (12/10/11) report from lead generating firm MerchantCircle/Reply.com states that in a survey of 2,500 US small business owners, SEO is the way they would go. The way they would go, that is, If they only had one choice on which to focus … [Read more...]
It seems like everybody and their cat has a blog these days. (Don’t believe me about the cat? Google “Mr. Puddy.”) How in the world do you make your blog stand out? How do you get it high enough in the rankings so as to be found by clients, … [Read more...]
With Google changing its algorithm somewhere between 350 and 500 times in 2011 (that’s more than once a day!) it’s sometimes difficult to know what to stick with and what to toss out when it comes to your SEO content. What’s relevant today may … [Read more...]
Social media marketing is everywhere, and if you listen to the “experts” it’s the new face of the marketing world. What then, is an SEO marketer to do? The simple answer is to combine the two. SEO and social media marketing are really just two … [Read more...]
Have you ever thought to yourself, “Wow, what a coincidence. I just visited Company X’s website and now I’m seeing ads for them all over the place!” Well, it’s not a coincidence and it doesn’t mean that that company has millions of … [Read more...]
Many businesses, especially in the B2B sector, spend a lot of time and money promoting their services at trade shows. In addition to the benefits of attracting potential clients or customers at the actual event, trade shows can also help your search … [Read more...]
SEO is the name of the game when it comes to bringing relevant search engine traffic to your website. However, for many businesses, there is a sea of options that exist to execute a SEO strategy such as hiring a SEO company, a link builder, or … [Read more...]
You've learned how to leave your ego at home by not advertising to your audience and providing them with interesting content. Keep your audience interested in your content and continuously coming back to your site by following these simple steps. … [Read more...]
Small businesses should always ask questions of themselves. You might ask how you can increase your profit margin. You might ask how you can communicate better with your customers. You may try to find new customers. There are always ways to boost the … [Read more...]
Social networks are for far more than kids. Social marketing is a science with many useful strategies for monetization and building value. How can you show value with your social marketing campaign? You might be different. You might be personal. You … [Read more...]
Is Twitter better than Facebook? It may sound like a crazy question. The fact is Twitter can be much better for marketing strategies, while Facebook is a more personal platform. In a recent PC World article by Barbara E. Hernandez, it's noted … [Read more...]
How much is your brand worth? How can you boost that value? How much time will that take? You may wonder what strategy is best for a small business, a startup, or a Fortune 500 company. I’m sorry to say, I have no secret strategy to double your … [Read more...]
How often should you stay in touch with clients? There are many useful strategies for both how to stay in contact with clients and also on how often. Here, I’ll go over some common – and some not so common – theories on staying in … [Read more...]
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