Your Small Business’s Blog and You

Your Small Business’s Blog and You

So, you’ve set up a blog for your small biz. Maybe you’ve had one set up for a while but haven’t really used it, or haven’t really seen a return on your investment in it. Hopefully, you realize that a blog’s overall purpose in the grand … [Read more...]

How to Optimize Your Blog Using SEO

How to Optimize Your Blog Using SEO

It seems like everybody and their cat has a blog these days. (Don’t believe me about the cat? Google “Mr. Puddy.”) How in the world do you make your blog stand out? How do you get it high enough in the rankings so as to be found by clients, … [Read more...]

Using Social Media Marketing in Your SEO Strategy

Using SEO in Your Social Media Marketing Strategy

Social media marketing is everywhere, and if you listen to the “experts” it’s the new face of the marketing world. What then, is an SEO marketer to do? The simple answer is to combine the two. SEO and social media marketing are really just two … [Read more...]

Business Blogs and Social Media Should Work Together

Business Blogs and Social Media Should Work Together

Before Facebook, Twitter, LinkedIn, Google+, and the hundreds of other social networking sites existed, individuals and businesses used blogs as a way to share and express their thoughts. In fact, blogs can be thought of as the original social … [Read more...]

4 Reasons to Submit Guest Blog Posts

4 Reasons to Submit Guest Blog Posts

Blogging is no easy task. Once you set up a blog, you need to keep it active and engaging. This means that you need to decide on a topic, write a post, edit the post, schedule the post, promote the post, and monitor comments on the post on a … [Read more...]

Social Media isn’t a Replacement for Good Customer Service

Customer Service

Carnival Cruise Lines One Ups Royal Caribbean with Customer Service She blew over our houses, tore apart our businesses, flooded our streets and cancelled our San Juan Cruise….Hurricane Irene showed travelers who’s boss. With the threat of … [Read more...]

This Is The Worst S*#% I Have Ever Read

This Is The Worst S*#% I Have Ever Read

How to Deal with Negative Comments on Your Page Tip 1: Never Delete a Negative Comment. The #1 rule of responding to social media comments is never to delete a negative post. If you must delete a post, due to certain circumstances such as it’s … [Read more...]

Blog For Marketing: To Blog Or Not To Blog

Business Blogging

Blogs are a growing tool for businesses. And for good reason. It’s a platform that offers organizations much more flexibility than traditional communications and other social media outlets. Blogs are engaging, authentic, and effective at persuading … [Read more...]

Investing In Blogging

Investing in Blogging

Why invest in blogging? There are billions of blogs already. Every college kid has a couple, every business tries it, and every government considers it. So what makes you different? How can you be different in blogging? How can your business make … [Read more...]

Turning Blogs Into Communities, Rustin Banks BlogFrog Interview

iBlogMarketing Interview with Rustin Banks of BlogFrog

Hi Rustin, tell me a little about yourself and your background. I’m the co-founder and CEO of BlogFrog. BlogFrog is a Boulder-based internet startup that turns blogs into communities. I got my start in online communities when I was 12 years old by … [Read more...]

How to Use Social Media in Network Marketing without Involving Your Ego– Part 1

Egocentric

You’ve created a social media profile, now what? Unless you are one of the biggest brands in the world such as Coca-Cola or Apple, people most likely haven’t heard of you and attracting brand advocates is going to be difficult. This means it will … [Read more...]

BlogWorld Highlights Friday October 15th 2010

Borders Books & BookBrewer

It’s been a great day at the BlogWorld & New Media Expo in sunny Las Vegas, NV where 1000’s of exhibitors and attendees hang out and talk about the latest in digital mediums.  Of particular interest, we met several exciting companies ranging … [Read more...]

Personalized Business Talk Internet Radio Station Launched

ibizradio-world

It’s not often that I get to talk about a “first” or in reporters’ terminology “a scoop!” Yet, here it is for the first time in print. The world’s first Personalized Business Talk Internet Radio Station. What is it? It is the first … [Read more...]

Podcasts Yield High Return on Investment for Businesses – Part II

Part 2:  How can businesses monetize podcasts? A podcast is a lot like a Website. A podcast series (i.e. routine podcasts from podcaster or Internet radio podcast show like Radiospectives) is a lot like a blog. At first, these analogies may seem … [Read more...]

Podcasts Yield High Return on Investment for Businesses – Part I

businesspodcasts

Part 1:  What are business podcasts? Podcasts have become one of the fastest growing media of all time. According to eMarketer.com, February 2009, almost 22 million U.S. Internet users are listening to podcasts. eMarketer.com is forecasting the … [Read more...]