A recent (12/10/11) report from lead generating firm MerchantCircle/Reply.com states that in a survey of 2,500 US small business owners, SEO is the way they would go. The way they would go, that is, If they only had one choice on which to focus … [Read more...]
Social media marketing is everywhere, and if you listen to the “experts” it’s the new face of the marketing world. What then, is an SEO marketer to do? The simple answer is to combine the two. SEO and social media marketing are really just two … [Read more...]
With over 175,000 blogs being created every day and well over 50 million blogs already online, you may wonder about the value of blogging in such a huge market. Why blog when there is so much competition? Should you hire a blogger to run your … [Read more...]
In their book, “The Must-Have Customer,” Robert Gordman and Armin Brott give some valuable insight into what really matters in terms of customers. While the book goes over marketing in general, the basic idea, which many expert marketers will … [Read more...]
Pay-Per-Click (PPC) advertising can do more than simply create traffic for your website. If creatively executed, you can put the search engines to work for you and create a brand people can identify. When it comes to PPC advertising solutions, … [Read more...]
Just about every company is implementing cost-cutting measures to deal with the current recession. In many cases, companies are significantly cutting their advertising budget. A number of recent studies have come out that would suggest this is a … [Read more...]
Part 1: What is Social Media Marketing? There is an old saying: “If you live long enough, what’s old becomes new again!” That saying generally referred to fashions, but it is also becoming true of Social Media Marketing. Most businesses … [Read more...]
Part 2: The Internet Marketing Plan It is widely accepted that the Internet has become the “go to” source to find products and services. For this reason and in today’s difficult economy, it’s critical for every company to utilize the … [Read more...]
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