In terms of newspaper readers versus online readers, it is no longer a question of why online marketing has become a staple and print media is losing ground. The real question is why online marketing is working so well. Consider the advantages it has … [Read more...]
Part 3: Print Industry Internet Services There’s an old saying: “If you can’t beat them, join them.” This is especially true for those in the printing industry. The question is: Are there Internet marketing services I can offer … [Read more...]
Part 2: Print Industry Internet Marketing By now most companies know they need and already have a Website. Many of our clients come to us with a Website already in place and ask one simple question: Why isn’t it working? By that they … [Read more...]
Part I: The Problem The Printing Industry and the Internet often appear at odds with each other. Printing, the third largest industry in the US, has lost a lot of ground to the Internet. Now with the economy in a deep recession, it is only … [Read more...]
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